media? >> 2021 was a big year in pop culture, from the breakout shows in music, to britney. >> good to have you both with us. let's start with the break-outs in tv and music. two of the shows that come to mind, ted lasso and the squid game. not alike at all. what was the appeal? why was it so appealing? >> i think it came out of no where for most of us. this a concept that is dark. you have to explain to someone, it is like the systematic -- a