Why Prince William Is Boycotting Social Media This Weekend People 4/30/2021 Prince William is standing up to social media bullying. The Duke of Cambridge announced Friday that he's joining a four-day social media boycott organized by England's high-profile soccer clubs and their players. The boycott, which will run until Monday, May 3, hopes to encourage social media companies to take stronger action against racist and sexist abuse online. Signing his name "W," William, who is head of English soccer's governing body, The Football Association, tweeted Friday: "As President of the FA I join the entire football community in the social media boycott this weekend."