The McPherson’s Ltd(ASX: MCP) share price continued its disappointing run and sank lower again on Wednesday. The beauty products company’s shares dropped 11% to $1.21. This means the McPherson’s share price is now down 60% over the last 12 months and trading within touching distance of a two-year low. Why did the McPherson’s share price crash lower today? Investors were selling McPherson’s shares today following the release of a disappointing half year result. Management blamed the same weakness in the daigou channel that has been impacting A2 Milk Company Ltd(ASX: A2M) and Blackmores Limited(ASX: BKL) for its poor performance.