Upwork Rebrands, Launches Global Campaign Reflecting the New Way We Work
Expansive Campaign Includes a Three-Minute Brand Film Showcasing the New Ways We Work Effort Encourages Talent and Businesses to Take a Leap Forward into New Ways of Working, Told Via Inspiring New Film San Francisco, CA – May 4, 2021 – Upwork Inc. (Nasdaq: UPWK), the world’s work marketplace that connects businesses with independent talent, today announced an entirely refreshed brand, tagline, and global campaign to advance how it attracts and engages with the world’s best freelancers and companies of all sizes. Freelancing is far more the norm than ever before and the pandemic h...