TikTok Builds Itself Into an Ads Juggernaut
The Chinese-owned video app’s ad business is thriving, even as a digital advertising slump hurts Meta, Snap and other rivals.
Source: nytimes.com
Stay updated with breaking news from Adam Bolden. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
The Chinese-owned video app’s ad business is thriving, even as a digital advertising slump hurts Meta, Snap and other rivals.
TikTok was once best known for viral dance videos and pop songs. That may be changing.