CBD entrepreneur responds to mind health trend with new adaptogenic brand
The founder of a CBD e-commerce startup is launching his second brand of supplements, this time tapping into adaptogens for mind health.
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The founder of a CBD e-commerce startup is launching his second brand of supplements, this time tapping into adaptogens for mind health.
Ashwagandha root extract sustained-release capsules may boost memory and focus, while also improving sleep quality and lowering stress levels, says a new study.
From cordyceps and reishi to chaga, lion’s mane, turkey tail and shiitake, so-called ‘medicinal’ mushrooms are gaining traction in foods and beverages, buoyed by growing interest in adaptogens and immunity. But as with any trending functional ingredients, buyers should do their homework, says Four Sigmatic CEO Tero Isokauppila, who makes the somewhat bold allegation that: ‘The majority of mushroom products sold in the US for health purposes don't actually include mushrooms…’
People who spend less time on social media are less anxious, and depressed. Wake up and take time away from your phone first thing in and do this instead.
The Fantastic Fungi Summit brought together experts in mushrooms including doctors and recipe developers to help you get the most of these amazing fungi.