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Personalisation chiefs from leading global retailers detail the foundations they've been building to ensure personalisation succeeds and can be done at scale
GM digital products and ecommerce at Greencross, which owns the Petbarn retail brand plus vet clinics across the country, shares the martech investments made to date and how to dial up ROI
This week - return-to-office is heating up, but how does that square with the Great Resignation? Adobe Summit pushed for personalization, with a dash of metaverse. Accenture opted for a heaping helping of metaverse instead - and got pushback. As always, your weekly whiffs.
Adobe Summit 2022's digital experience conference is now complete. Here are some takeaways from the annual event.
Lingerie retailer shares the secret of its digital success.