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Advertima and Posterscope Partner to Create a New Data- and Audience-Driven Advertising Channel at the Point of Sale - Vimarsana News

Advertima and Posterscope Partner to Create a New Data- and Audience-Driven Advertising Channel at the Point of Sale

(0) LONDON, April 20, 2021 /PRNewswire/ -- Posterscope, the world's leading out-of-home and location-based marketing specialist, and Advertima, the market leader in real-time audience data and smart-targeting technology for digital signage solutions, have partnered to offer a data- and audience-driven media product that effectively reaches supermarkets' customers and verifies the performance of in-store advertising campaigns. This partnership sets a new standard in OOH media planning and buying, closing a long-existing gap in its ability to target large audiences at the point of sale and brin...

Partnerships drive growth of Swiss tech companies Startupticker.ch | The Swiss Startup News channel - Vimarsana News

Partnerships drive growth of Swiss tech companies Startupticker.ch | The Swiss Startup News channel

Virgin Atlantic relies on SkyCell’s containers to ship pharmaceuticals. Posterscope and Advertima digitise advertising in brick-and-mortar shops. And dizmo partners with telecom giant stc from Saudi Arabia. Virgin Atlantic’s Pharma service will use SkyCell’s temperature-controlled containers to ship valuable, life-saving pharmaceuticals around the world. This partnership will further enable Virgin Atlantic to deliver pharmaceuticals through its Pharma Secure service, which was introduced for all urgent, valuable, and vulnerable pharmaceutical and life sciences shipments last year. Meeti...

Posterscope and Advertima partner to create a data- and audience-driven advertising channel - Vimarsana News

Posterscope and Advertima partner to create a data- and audience-driven advertising channel

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. Posterscope, a leading out-of-home and location-based marketing specialist, and Advertima, a market leader in real-time audience data and smart-targeting technology for digital signage solutions, have partnered to offer a data- and audience-driven media product that effectively reaches supermarkets’ customers and verifies the performance of in-...