THE HIGH PRIEST OF POP CULTURE | Maclean's
THE HIGH PRIEST OF POP CULTURE For years Canadian Professor Marshall McLuhan has been preaching his theories of mass communications — but hardly anybody understood him. Now, suddenly, he’s becoming the hottest intellectual fad since Zen Buddhism July 3 1965 ALEXANDER ROSS THE HIGH PRIEST OF POP CULTURE ALEXANDER ROSS July 3 1965 THE HIGH PRIEST OF POP CULTURE For years Canadian Professor Marshall McLuhan has been preaching his...