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With Android privacy sandbox, Google wants to ditch ad tracking but keep the ads - Vimarsana News

With Android privacy sandbox, Google wants to ditch ad tracking but keep the ads

Google has announced that it will start to phase out Android’s advertising ID tracking in favor of other privacy-protecting options, following up on Apple’s introduction of tracker blocking in iOS 14.5.

A Digital Advertising Primer on Preparing for the Post-Cookie World: Part Three | BakerHostetler - Vimarsana News

A Digital Advertising Primer on Preparing for the Post-Cookie World: Part Three | BakerHostetler

Welcome to the third installment in our eight-part series preparing you for the post-cookie world. In our first post, we provided a deep dive into third-party cookies for a baseline...

Apple Promotes 'Privacy,' While Allowing Developers Access to Collect Data from 1 Billion iPhone Users - Vimarsana News

Apple Promotes 'Privacy,' While Allowing Developers Access to Collect Data from 1 Billion iPhone Users

While Apple is promoting "privacy" for its users, a report says the company allows app developers access to collect data from its one billion users. Learn more.

Apple App Tracking Loophole: Snap, Facebook Find 'Wiggle Room' to Get iPhone Users' Data - Vimarsana News

Apple App Tracking Loophole: Snap, Facebook Find 'Wiggle Room' to Get iPhone Users' Data

App Tracking Transparency initiative has got tremendous support from privacy groups and authorities. However, Snap and Facebook found a loophole in the name of the Wiggle Room.

Facebook to Rework its Ad Targetting Features to Support the Small Businesses, Against Apple Policy - Vimarsana News

Facebook to Rework its Ad Targetting Features to Support the Small Businesses, Against Apple Policy

Facebook's ad targetting campaign was foiled by Apple, but it is now reworking it around the policy.