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CMO's top 10 martech stories for the week - 11 August 2022

All the latest martech, adtech and CX tech news from Twilio, AppLovin, Unity, Ping Identity, CleverTap, Aisera, Forsta, Klaviyo, Shopify, Omeda, Yellow.ai and Cyara. ....

United States , Aaron Oberman , Cyara Botium , Raghu Ravinutala , James Capo , Harley Finkelstein , Muddu Sudhakar , Kyle Ferguson , Thoma Bravo , Andre Durand , Ram Shriram Sherpalo , Sunil Thomas , Adam Foroughi , Loeffler Randall , Jordan Richards , Ryan Harstad , Silicon Valley Bank , Ai Service Experience , World Innovation Lab , Unity Software , Hai Customer Service , Tech Fund , Maynard Webb Investment Network , Goldman Sachs , Shopify App , Ai Service Desk ,

Mobile app tech firm AppLovin makes $20 billion offer to acquire Unity

Specifically, each share of Unity common stock would be exchanged for 1.152 shares of AppLovin Class A voting common stock and 0.314 shares of AppLovin Class C. ....

United Kingdom , John Riccitiello , Adam Foroughi , Unity Software , Applovin Class , Take Two Interactive , Activision Blizzard ,

AppLovin Seeks to Combine with Unity in Non-Binding Proposal

AppLovin Seeks to Combine with Unity in Non-Binding Proposal
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Bhushan Akolkar , Adam Foroughi , Blockchain Technology , Unity Software , Paolo Alto Based , Applovin Class , Strong Revenue , Create Solutions ,

Why AppLovin Stock Cratered on Tuesday

The app-based marketing platform has made an audacious offer to buy Unity Software. ....

Unity Software , Applovin Class ,

AppLovin Submits a Compelling Non-Binding Proposal to Combine with Unity

PALO ALTO, Calif. (BUSINESS WIRE) AppLovin (NASDAQ: APP) today announced it has submitted a compelling non-binding proposal to the Board of Directors of Unity Software Inc. (NYSE: U) to combine ....

United States , Palo Alto , John Riccitiello , Wilson Sonsini Goodrich Rosati , Adam Foroughi , Bryan Gee , Kim Hughes , Exchange Commissions On , Securities Exchange , Applovin Corp , Software Platform , Board Of Directors Unity Software Inc , Unity Software , Applovin Class , Create Solutions , Nasdaq Global Select Market , Applovin Board , Unity Board , Wilson Sonsini Goodrich , Exchange Commissions , Securities Act , Securities Exchange Act , Annual Report , Quarterly Report ,