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Retail "Pricing Fluency": The Science Behind Price Optimization

Retail "Pricing Fluency": The Science Behind Price Optimization
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Sweden's largest pharmacy chain Apotek Hjärtat renews agreement for Revionics' Intelligent Pricing Platform


Sweden’s largest pharmacy chain Apotek Hjärtat renews agreement for Revionics’ Intelligent Pricing Platform
LONDON, UK April 13, 2021   Revionics, an Aptos Company, a provider of retail pricing, promotion, markdown and advanced analytics solutions, has renewed its agreement with Apotek Hjärtat, Sweden’s largest pharmacy chain. The collaboration between the two organisations first began in 2016 and is now being extended.
Revionics’ solutions support pricing and promotional strategies that adapt to customers’ evolving behaviours. With Revionics’ tools, companies can offer more targeted pricing, deliver optimal business results and maximise promotional efficiency. Apotek Hjärtat’s sister company, Rimi Baltic, also uses Revionics’ solutions. ....

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