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Are Google's Free Booking Links better than Paid Booking Links for hoteliers? 

Supply chain issues likely to outlast the pandemic, JPMorgan’s new Manhattan headquarters to be all electric-powered

April Fools' Day can actually help you identify fake news! Here's what experts discovered.

Jakob Bak, CTO and co-founder, Adform This is not the proclaimed death of unified logins or first-party IDs. It is, of course, a blow that the largest platform will not be supporting these IDs, because if it did that would have fueled faster adoption. But with the vast majority of publishers running header bidding and operating multiple SSPs or direct DSP/PMP integrations, it doesn’t really change much. Already today a large proportion of publishers deploy both first-party login and first-party cookie solutions – Xandr, for example, just announced its support – and this is regardless o...

Commentary: Is news worth a lot or a little? Google and Facebook want to have it both ways Toggle share menu Advertisement Commentary: Is news worth a lot or a little? Google and Facebook want to have it both ways Advertisement Commentary Commentary Commentary: Is news worth a lot or a little? Google and Facebook want to have it both ways While links to news may not be direct advertising money-spinners for Facebook or Google, both see the presence of news as an important aspect of audience engagement with ...