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Using color cues to successfully modify escalator rider behaviors at the point of ridership Copyright SBB Author Atif Bhanjee, Managing Partner at RailEyes Safety Graphics Systems, compiling the results of scientific studies conducted in Europe and Asia, concludes that attractive graphics, bringing attention to the moving escalator parts, effectively, albeit indirectly, modify human behavior towards safer escalator ridership. He shares that "I wrote the article because art, in vibrant colors and combined with motion, has captured my attention for as long as I can remember. Safety regulators m...