secrets of success: Cameron Worth, Founder & CEO of SharpEnd
Helping brands to scale with connected packaging via QR Codes, NFC or Augmented Reality is every day life for Cameron Worth ...
Source: bmmagazine.co.uk
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Dozens Join Inaugural Ambassadors Club Steering Day Ahead of London Packaging Week
Dozens Join Inaugural Ambassadors Club Steering Day Ahead of London Packaging Week
Source: whattheythink.com
CornerShop, the retail shop of the future, part of The Drum Labs, has opened its doors to the public
The Drum has partnered with Capgemini and SharpEnd to launch its concept store CornerShop, a space for testing out pioneering tech innovations and figuring what will work in a commercial setting based on customer feedback.
Source: thedrum.com
How to make smart packaging even smarter
so far with respect to the Internet of Things? Worth: SharpEnd is the global internet of things agency supporting the Pernod Ricard group and associated brand companies and brands. We have a particular focus on realizing the connected bottle’s opportunity at a global scale. As well as this, we focus on retail innovation in the on-trade and off-trade, and implement rapid prototyping processes to help brands understand and pilot opportunities to use connectivity to deliver valuable services and experiences to consumers. What do you see as the major potential benefits of plugging smart packa...
Source: packagingdigest.com