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How TV platforms can keep the boat afloat in times of media fragmentation: Best Media Info

Best Media Info: In an interaction with BestMediaInfo.com, media analysts and strategists pointed out that what’s changing narratives for the time spent on TV is the rise of short-form content consumption, accompani| Television News ....

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Is FIFA World Cup 2022 emerging as the new black for brands in India?: Best Media Info

Best Media Info: As per industry players in the sports marketing arena, the upcoming FIFA World Cup 2022 will see an increased brand awareness and Top-Of-Mind (TOM) recall of approximately 1.5x to 2.5x of a regular ca| Marketing News ....

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