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Will JioCinema's Rs 29/month plan help it fight subscription fatigue among users?

Experts debate the reason for the low pricing and how it'll impact the Indian OTT landscape.

Hollywood , California , United-states , India , Uday-sodhi , Karan-taurani , Viacom , Sony , Disney , Comscore , Netflix , Jiocinema-premium-

With just Rs 1 a day, Mukesh Ambani wants to upset Netflix, Amazon's streaming cart in India

The aggressive pricing would place JioCinema in a stronger footing to compete with Netflix and Amazon after an agreement with Disney to merge India TV and streaming assets.

India , Hollywood , California , United-states , Kiran-mani , Mukesh-ambani-jiocinema , Karan-taurani , Indian-premier-league , Reliance-jio-infocomm-ltd , Netflix , Disney , Viacom

Billionaire Ambani is asking for less than ₹1/day for his latest disruption

Reliance Jio has launched JioCinema Premium, a new subscription service in India, offering ad-free streaming in up to 4K quality for just Rs 29 per month. The move aims to attract a wider audience, challenge competitors like Netflix and Disney Hotstar, and disrupt the subscription video-on-demand market with affordable pricing. JioCinema's strategic pricing reflects its commitment to democratising premium entertainment, leveraging its distribution network, and catering to the rising demand for quality content. JioCinema's expansive content library, featuring titles from top Hollywood studios, positions it as a key player in the rapidly evolving streaming industry in India.

Hollywood , California , United-states , India , Kiran-mani , Karan-taurani , Mukesh-ambani-jiocinema , Disney-hotstar , Warner-bros , Indian-premier-league , Netflix , Viacom

ONDC makes content-to-commerce pitch to news media platforms

The digital arm of Dainik Jagran has set out to become the first news platform to integrate with ONDC. The government-backed network is trying to convince others.

India , Dainik-jagran , Gaurav-arora , Karan-taurani , Unilever , Google , Network-for-digital-commerce , Open-network , Digital-commerce , Jagran-new-media , Elara-capital , Ondc

JioCinema subscription: JioCinema set to disrupt SVOD market with Rs 30 per month subscription pack

Viacom18's JioCinema is shifting to a hybrid monetization model, placing Indian GEC and movie content behind a paywall at Rs 30/month or Rs 300/year. Live sports remain free. The move aims to boost revenue, leveraging IPL for rollout. Post-COI approval, JioCinema's merger into Viacom18 aims to fortify its OTT presence.

India , Hollywood , California , United-states , Karan-taurani , Reliance-industries , Netflix , Pro-kabaddi-league , Disney , Viacom , Indian-premier-league , Competition-commission-of-india

JioCinema: JioCinema may disrupt SVOD market with low pricing plan

The new pricing is a significant drop from its ₹999/year and ₹99/month plans, which offered only Hollywood content. Unlike the existing plans, the new plans will be ad-free, the company said. JioCinema Premium will provide users with web originals, movies and content for children, along with Hollywood content from HBO, NBCUniversal and Paramount Global.

Hollywood , California , United-states , India , Karan-taurani , Netflix , Indian-premier-league , Disney , Viacom , Jiocinema-premium , Cinema-premium , Prime-video

Is the Indian online consumer evolving? A relatively new fee seems to suggest so

E-commerce and food-delivery platforms have been increasing so-called platform fees and experimenting with other similar charges amid wider acceptability of online commerce in India, allowing the companies to fearlessly chase profits

Karan-taurani , Satish-meena , Ankur-bisen , Rakesh-ranjan , Startup , Ecommerce , Food-delivery , Profitability , Platform-fees , Online-shopping , Discount-shopping

Small pizzerias grab bigger share

Small pizzerias grab bigger share
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India , Sanjay-purohit , Karan-taurani , Manish-dawar , Smokin-joe , Shyam-bhartia , Pizza-hut , Devyani-international , Jubilant-foodworks , Sapphire-foods , South-korea , Elara-capital

blockbuster: Content behind blockbuster theatre footfall

As many as 78 credit cards of various banks have rolled out attractive offers on movie tickets such as buy one get one (BOGO) free ticket, discount up to a certain ticket price, providing a fixed number of free tickets in a month, cash back on tickets, or pre-paid cards that offer tickets at cheap rates on weekdays.

Karan-taurani , Ashish-pherwani , Intelligence-group , Indian-premier-league , Elara-capital ,

Mamaearth parent Honasa targets Gen Z users with cosmetic brand Staze, ET Retail

Honasa Consumer diversifies into colour cosmetics with Staze, targeting young consumers with affordable products. The company's strategic expansion aims to capture a share of the growing beauty market by introducing new brands and categories.

Samara , Samarskaya-oblast- , Russia , Mumbai , Maharashtra , India , Swiggy-instamart , Karan-taurani , Varun-alagh-honasa , Varun-alagh , Maybelline , Derma-co