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/PRNewswire/ -- Chivas Regal, an icon of luxury blended Scotch whisky, announces first US led national advertising campaign with United is the New Gold. As a...
From news of the best-selling spirits brands, to lawsuit updates and new product releases, these are SB online's most-read stories from July.
Blended Scotch brand Chivas has released its first whisky that uses some liquid finished in Irish whiskey casks.
/PRNewswire/ -- Chivas Brothers, the Pernod Ricard business dedicated entirely to Scotch whisky, today announced its half-year (HY23; July 2022 – December...
GLASGOW, Scotland, Feb. 16, 2023 /PRNewswire/ -- Chivas Brothers, the Pernod Ricard business dedicated entirely to Scotch whisky, today announced its half-year (HY23; July 2022 - December 2022) performance with organic net sales up +23% compared to HY22. This strong performance is due to its strategic focus on portfolio elevation and premiumisation - two-thirds of the +23% growth is driven by price/mix -- along with the strength of its global footprint. Its key strategic brands Chivas Regal, Ballantine's, Royal Salute and The Glenlivet each experienced double-digit growth. Chivas Brothers&...