Chuck Imerson News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Younger consumers crave more authenticity from brands, and partnerships with schools or community organizations are one way brands are answering the call.

Asian Box has started to embrace nontraditional locations and is preparing to launch a franchising program for the first time in company history.

After more than two years of allowing a few blocks of Castro Street businesses to utilize the street for outdoor dining, the Mountain View City Council is taking steps to turn this temporary program into a permanent pedestrian mall.

Hiring and retention remains a critical issue plaguing the restaurant industry today. A panel of experts at the Restaurant Franchising & Innovation Summit discussed how the pandemic affected their brands and shared tips for hiring and retention.

Asian Box, the popular west coast fast-casual chain known for its 100% gluten-free Asian-inspired street food, is celebrating its 10th anniversary throughout the month of March with a limited time meal deal featuring its best-selling BOX, The Workout Box and a house-made drink for $10. In addition, for the entire month of March, Asian Box will be throwing a party at each of their eight locations, with chances for guests to win free Box meals, a variety of other giveaways, and samplings of delicious menu offerings.