The Rearview Mirror: Studebaker Throws in the Towel
Studebaker’s last days in South Bend came from mistakes years in the making. TheDetroitBureau.com recounts what happened this week in 1963.
Source: thedetroitbureau.com
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Studebaker’s last days in South Bend came from mistakes years in the making. TheDetroitBureau.com recounts what happened this week in 1963.
Introduced as a 1953 model, the new Studebakers again stunned onlookers and competitors with its radical styling. The long and lean two-door coupe was undeniably the star of the show, while the hastily designed four-door sedan was somewhat ungainly in comparison. Representing the top of the line