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National Advertising Division Recommends Agendia Modify or Discontinue Certain Claims for MammaPrint and BluePrint Breast Cancer Tests

National Advertising Division Recommends Agendia Modify or Discontinue Certain Claims for MammaPrint and BluePrint Breast Cancer Tests ....

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United States - Advertising, Marketing & Branding - FTC Letter Says Self-Regulatory Guidance Inconsistent With Federal Law

This week, the FTC issued a letter to the Direct Selling Self-Regulatory Council (DSSRC), informing the self-regulatory body that certain guidance DSSRC had previously issued about Income Disclosure. ....

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FTC Revamps the "Guides Concerning the Use of Endorsements and Testimonials in Advertising" | King & Spalding

FTC Revamps the "Guides Concerning the Use of Endorsements and Testimonials in Advertising" | King & Spalding
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The FTC's Green Guide Impact

The Green Guides help marketers avoid making environmental marketing claims that are unfair or deceptive under Section 5 of the FTC Act. Digital advertisers should also know that the FTC has aggressively been issuing Notices of Penalty Offenses to seek civil penalties. ....

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Federal Prosecutors to Assess Procedures Around Use of Personal Devices and Messaging Applications When Evaluating Corporate Compliance Programs | BakerHostetler

In a March 3 speech at the ABA’s Annual National Institute on White Collar Crime, Kenneth Polite, chief of the DOJ’s Criminal Division, announced that the Criminal Division’s Evaluation. ....

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