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The Dutch Data Protection Authority (Dutch DPA) recommends that Dutch websites stop using the IAB framework and other similar tools for tracking users, reports a Dutch newspaper (only...
More than 40% of publishers said they lost talent to the Great Resignation in 2021.
The IAB was last week hit by a landmark ruling that will change how the majority of advertisers obtain permission to deliver personalized marketing to Europeans on the internet. Like anything adtech, it’s taken time for them to understand the repercussions of the move.
Last week, the Belgian Data Protection Authority ruled that the IAB’s cookie consent framework violated the GDPR. This decision has tremendous potential implications on the ad tech...
On February 2, 2022, the Belgian Data Protection Authority (DPA) found that the Interactive Advertising Bureau Europe (IAB) Transparency & Consent Framework (TCF), a tool used to record individuals' online ad preferences, violates the General Data Protection Regulation (GDPR). The DPA fined IAB Europe €250,000 (approx. USD 280,000), ordered the deletion of all data collected through the TCF, and…