Online advertising group fined for tool that violated EU privacy law
IAB Europe told to put in place a series of remedies
Source: irishtimes.com
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IAB Europe Fined for Breaching GDPR Rules
The digital marketing body has been ordered to pay $283,000 by the Belgian DPA.
Source: adweek.com
Regulators find Europe's ad-tech industry acted unlawfully
Europe's data protection regulators have found that the ad-tech industry on the continent has been acting unlawfully..
Source: engadget.com
The TCF – IAB Europe's GDPR Workaround – Got Shot Down By Belgium's DPA, With Six Months To Fix It – AdExchanger
The programmatic industry just took the toughest body blow it’s felt since the GDPR became law in 2018. The Belgian Data Protection Authority (DPA) announced on Wednesday that IAB Europe’s Transparency and Consent Framework (TCF), the industry solution for conveying consent data in the programmatic auction, is illegal in its current form. The DPA also... Continue reading »
Source: adexchanger.com
IAB Europe falls foul to GDPR, advertisers may have to destroy data
The pop-up legal forms reportedly used by 80% of Europe’s internet to acquire tracking consent from users have fallen foul of the very GDPR rules they were designed to follow. This means far-reaching implications for advertisers, web users and publishers.
Source: thedrum.com