Page 28 - Creative Partner News Today : Breaking News, Live Updates & Top Stories | Vimarsana

By Mike Johnson on 5/14/2021 7:48 AM Producer and Visionary of “American Idol” and “So You Think You Can Dance” Nigel Lythgoe Joins Forces with Triller Fight Club to Launch New Series “So You Think You Can Fight” Lythgoe Also Named Creative Partner and Executive Producer of Triller Fight Club Events, Will Bring Visionary Style to Triller’s Fight and Music Spectacles  Los Angeles (May 13, 2021) ---- Nigel Lythgoe, the television mega-producer and creative force behind the powerhouse global television franchises “American Idol” and “So You Think You Can Dance,” is joinin...

QBE launches new brand platform and integrated campaign May 12, 2021 10:52 QBE Australia Pacific has launched a new brand platform, along with an integrated campaign, created by The Core Agency. The new platform, “Before & After” looks to “give people confidence to achieve their ambitions by being there for them – Before & After, and everything in between”, according to a release. The new brand platform, visual identity, plus brand and product advertising campaigns will be rolled out progressively across the QBE Asia Pacific region. The new platform direction covers home and vehicl...

Independent creative agency, The Core Agency, has created a new brand platform for QBE Australia Pacific (AUSPAC).   Now in their seventh year of partnership, the agency has expanded upon its previous consumer work to create a new core idea to be used across all areas of the QBE AUSPAC business. The new direction is being progressively rolled out across home and vehicle, business insurance, speciality products and people risk. Developed using insights from across the organisation, the new ‘Before & After’ brand platform conveys that QBE does more than just offer insurance. It gives peopl...

by Stephen Chapman Squad and Love Sugar Science have joined forces to deliver a 7-figure repositioning campaign for skincare brand, Super Facialist. They were appointed following a competitive pitch process last year to produce the first above-the-line advertising commissioned for the brand. The creative takes a more humorous look at “the frantic and often chaotic routines of women as they juggle work, family commitments, social time, studies and more, all whilst trying to care for themselves.” Its intention is to give the cold shoulder to the often unobtainable, flawless beauty of typica...

TikTok Partners with Social Native to Help Brands Reach Audiences on the Popular Platform ACCESSWIRE Social Native Joins TikTok JOAH Beauty Tok Creators LOS ANGELES, CA / ACCESSWIRE / May 5, 2021 / Content creation and optimization platform, Social Native, and short-form mobile video platform, TikTok, have partnered to give brands unmatched access to native TikTok content creators, who truly understand the app and its audience, to create data-driven content to amplify advertiser strategies across the platform. As TikTok's popularity continues to skyrocket, brands are adapting to its unique co...