Max Offers Global and Local Shows in Latin America, Starting Feb. 27
Fernando Medin, president and managing director of Warner Bros. Discovery LatAm, details WBD’s programming and growth strategy for the region.
Stay updated with breaking news from Cris Morena. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Fernando Medin, president and managing director of Warner Bros. Discovery LatAm, details WBD’s programming and growth strategy for the region.
Between escalating production costs and the squeeze on budgets at broadcasters and streamers, getting greenlights has become ultra-arduous, but the activity at MIPCOM showed that executives in the business are looking for blue skies in the disruption.
Europe’s major players in TV and film attending Mipcom sensed a wave of opportunity coming from across the Atlantic as Hollywood muddles.
MADD Entertainment, celebrating its fifth anniversary, has scored a host of new content deals and partnerships with Paramount, Secuoya Studios, Cris Morena and Globo.
Sometimes also involving Madd founding partners Medyapim and Ay Yapim, the deals take Madd to a new level as a sales force.