Swiggy backer Norwest Venture Partners raises $3 bn global fund
Global venture capital and growth equity investment firm Norwest Venture Partners said Thursday it has raised $3 billion for its new fund, NVP 17. The new ......
Source: vccircle.com
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Navigating the content marketing landscape: Humanising brands, diverse platforms, and celeb equality
Marketing leaders from Hero Electric Vehicles, Culinary Brands, and Quora dispel content marketing myths and express desired landscape changes.
Source: afaqs.com
How to master the content marketing maze
Industry stalwarts explain challenges in content marketing, process of allocating budget to it and more.
Source: afaqs.com
subway: It's official: Your Subway to come with coke
Subway India has ended its five-year exclusive deal with PepsiCo India to sell its products at its outlets and has signed up with rival Coca-Cola. All 570+ Subway stores in India will now sell Coca-Cola's soft drinks, juices, coffee, tea, and water. Coca-Cola has confirmed the deal with Subway and has started updating its online ordering app with Coca-Cola drinks on aggregator platforms like Swiggy and Zomato.
Source: indiatimes.com
Subway India takes away free cheese slice, offers sauce as inflation bites
NEW DELHI — Subway sandwiches in India will no longer come with the option of a free cheese slice following revisions to its menu that analysts regarded as being more about cost-cutting than just a matter of taste. American chain Subway is one of largest restaurant franchisers in India, with around 800 outlets. They now charge 30 rupees (S$0.49) extra...
Source: asiaone.com