Culture and Context – the secret sauce of music curation
Eric Stensvaag of feed.fm weighs in on the art of music curation, and the value of nuance and collaboration in cultivating a successful and accessible playlist.
“curating music, much like cooking, is a fine art”
Guest post by
Eric Stensvaag of Feed.fm
At Feed Media Group, our team of highly-skilled curators manages hundreds of bespoke music stations for our business partners. This curation is at the core of what we offer as a B2B music integration platform. While technology and analytics play a critical role throughout the curation process, it’s the expertise, inquisitiveness, and ability of our curators to put the world around us into perspective that make our music stations so effective.