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Top News In Cxm Today - Breaking & Trending Today

How to Deploy Successful Hyper-Personalization - Vimarsana News

How to Deploy Successful Hyper-Personalization

Personalization based on audience segmentation is no longer enough for today’s consumers. Learn how you can use hyper-personalization to boost CX and drive ROI.

FotoWare Acquires Picturepark to Boost DAM Offerings - Vimarsana News

FotoWare Acquires Picturepark to Boost DAM Offerings

FotoWare, an Oslo, Norway-based Digital Asset Management (DAM) solution provider, has acquired DAM vendor Picturepark.

Tackling Customer Experience Challenges in Yet Another Crisis - Vimarsana News

Tackling Customer Experience Challenges in Yet Another Crisis

Forrester kicked off its CX North America conference this week with a keynote message that reports many challenges for CX leaders.

Forrester's CX Index Reveals Drops in Customer Experience Quality - Vimarsana News

Forrester's CX Index Reveals Drops in Customer Experience Quality

Forrester released findings from its CX Index 2022, and the news isn't all that great for CX leaders.

Do CMOs Have a Good Reason to Be Optimistic? - Vimarsana News

Do CMOs Have a Good Reason to Be Optimistic?

Chief marketing officers are an optimistic bunch despite economic and political forces crashing on their brands.