Here's how OTT platforms impact modern Indian families
The main reason OTT platforms have become so popular is that viewers can directly access these platforms on the go.
Source: india.com
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Dentsu Data Sciences unveils millennial and Gen Z study on the next normal under research wing DMC Insights
The report ‘The Next Normal: The Rise of the Contactless Economy’ covers deep findings of the impact of a contactless world on consumer behaviour and sentiment of the Gen Z and millennial audiences from urban India
Source: bestmediainfo.com
Pandemic Effect: 70% millennials open to trying lesser-known brands - dentsu India report
The report was released by dentsu’s specialist consumer insights wing DMC Insights. 15 May, 2021 - 01:56 PM IST | By indiantelevision.com Team MUMBAI: The Covid-19 pandemic has overwhelmed the lives and livelihoods of people around the globe and put unprecedented pressure on the economy. Businesses and individuals are struggling to mitigate the crisis, which has not only impacted consumer sentiments, but altered their purchase habits, and demand for products and services. According to a new report released by the Data Sciences Division of dentsu India, over 70 per ce...
Source: indiantelevision.com
"49 per cent of the surveyed pool have a reliance on Ayurveda to meet their immunity needs," says dentsu India's Data Sciences Division
It’s a finding of its report on the rise of the contactless economy.
Source: afaqs.com
70% Gen Z & Millennial audiences from urban India are today willing to purchase products from a lesser-known brand: Dentsu Data Sciences
The Data Sciences Division of dentsu India, has unveiled its latest Insights report, ‘The Next Normal: The Rise of the Contactless Economy' under its specialist
Source: businessinsider.in