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Diving deep into the impacts of a growing trend first explored in our Further Forecast 2024, Design Hotels announces the launch of "Neuroaesthetics — Design for the Mind", a new cultural study on neuroaesthetics, uncovering how aesthetics, culture, and technology impact our brains, bodies, and behaviors. Researched and developed by neuroaesthetics studio Kinda Studios and created in partnership with FSB Franz Schneider Brakel, the study collates insights across science, technology, and the arts, and features interviews with renowned voices including artist Refik Anadol, neuroaesthetics archi...

There's a special moment following a trip -- it could be days later, even months or years -- when an aroma wafts through the air that suddenly transports you back to your destination, like the warm coconut smell of an Caribbean resort or light lavender scent of luxury spa day.

Memories, emotions, genetics and environment are just some of the factors that shape your home’s distinct aroma. THE WASHINGTON POST – Our homes smell. Think of your grandparents’ house or your best friend’s apartment and a particular scent may come to mind. In your own place, you almost certainly don’t notice it every day, but […]

The nose is a time machine, Dr. Philip Kronk, a clinical psychologist, wrote recently in a column for the Knoxville (Tenn.) News Sentinel. And it’s true.

The Science of the New-Car Smell You know it when you smell it, but what is it about the new-car smell that makes us love it so much? Mercedes-Benz Sit behind the wheel and take a deep breath. Ah, that new-car smell, right? It's a scent so desired that it comes in bottles and air fresheners, all to help drivers recapture those first few months of new-car ownership. But what exactly is traveling into our noses from all those various automotive plastics, leathers, carpets, and seat cushions, and why do we like it so much? We like it, in part, because of what it signifies.