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In-depth: Should brands consider adding AI-related clauses to their agency contracts?

In-depth: Should brands consider adding AI-related clauses to their agency contracts?
bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.

Delhi , India , Adityan-kayalakal , Moumita-pal , Abhik-santara , Ashish-tiwari , Dhruv-sachdeva , Piali-dasgupta , Gaurav-maehta , Atom-network , Chief-marketing-officer , Senior-vice-president

Brands facing scrutiny over usage of AI-generated faces in creatives

Brands facing scrutiny over usage of AI-generated faces in creatives
bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.

Delhi , India , Gaza , Israel-general- , Israel , Emmanuel-upputuru , Dhruv-sachdeva , Deepak-verma , Ashish-tiwari , Leonardo-dicaprio , Varun-khiatani , Lionel-messi

How Duolingo made its mascot walk the streets and fix Delhi's language errors: Best Media Info

Best Media Info: Conceptualised by Humour Me, Duolingo recently rolled out a week-long social media campaign titled ‘Swachh Bhasha Abhiyaan’ which brought-to-life the brand’s mascot, Duo, for the first time in I| Marketing News

France , India , Delhi , French , Swachh-bharat-abhiyaan , Duolingo-swachh-bhasha-abhiyaan , Dhruv-sachdeva , Karandeep-singh-kapany , Duolingo-kapany , Swachh-bhasha-abhiyaan , Bestmediainfo-bureau-delhi , Instagram

Knowing 'MoneySign' as important as sun sign, says Finance 1's new print ad

Through 1 Finance app, users can take a quiz to know their ‘MoneySign’ that helps them evaluate their financial personality.

Delhi , India , Arnab-gayan , Manoj-menon , Dhruv-sachdeva , Farida-jalal , Shikha-piplani , Prithu-gupta , Ishita-keserwani , Vijay-raaz , Heena-chugh , Clifford-afonso

In-depth: Is it the unison of 'data' and 'creativity' that keeps the advertising industry going?: Best Media Info

Best Media Info: To keep the boat of advertising afloat in the current times with data taking over, industry players look at striking the right balance between ‘art’ and ‘science’ to remain relevant yet ignite| In-depth News

Patanjali-nayyar , Ajay-kakar , Dhruv-sachdeva , Dabur-dubey , Patanjali-ayurved , Anita-nayyar , Manish-bhatt , Soumitra-karnik , Rajiv-dubey , Karan-kumar , Dabur , Bestmediainfo-bureau

Make campaigns idea-first and not celebrity-first; use their strengths to make ads memorable: Experts: Best Media Info

Best Media Info: As the first half of the festive period comes to an end, almost every brand has collaborated with one or the other celebrity. BestMediaInfo.com delves deep into the nitty gritty of the hows and whats | Advertising News

India , Tamil-nadu , Dhruv-sachdeva , Abhik-santara , Aamir-khan , Nisha-sampath , Rahul-dravid , Lloyd-mathias , Ranveer-singh , Deepika-padukone , Amitabh-bachchan , Shahrukh-khan

Creative usage of QR codes in ads or just following the trends- What are Indian brands up to?: Best Media Info

Best Media Info: As QR codes continue to take the advertising world by storm through its creative usage in the modern technological arena, industry players emphasise how the practice of using QR codes in ads is gainin| Advertising News

Kalpit-dwivedi , Sujoy-golan , Dhruv-sachdeva , Azazul-haque , Prashant-gopalakrishnan , Niraj-ruparel , Cleartrip , Bestmediainfo-bureau , Volkswagen , Negi-delhi , Emerging-tech , Tech-lead

Humour Me bags the creative mandate for 1 Finance

As per the mandate, Humour Me will be entrusted with the responsibility of executing all the key brand campaigns for the FY 2022-2023, right from launch to building a category inventing leadership position for the company

Kolkata , West-bengal , India , Marwadi , Maharashtra , Keval-bhanushali , Dhruv-sachdeva , Bestmediainfo-bureau , Bestmediainfo-bureau-delhi , Mediainfo-bureau-delhi , Kolkata-knight-riders , Managing-director

Dunzo's latest campaign mourns the sad demise of 'Fridgesh Coolkarni'

The quick commerce and convenience player’s IPL marketing campaign questions the need to have a refrigerator at home

India , Bengaluru , Karnataka , Chennai , Tamil-nadu , Puneeth-rajkumar , Dhruv-sachdeva , Harbhajan-singh , Karisma-kapoor , Virender-sehwag , Sivaangi-krishnakumar , Sunny-deol