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The Next-gen Opportunity: Where Should Marketers Invest Their Media Bucks In 2024? - Vimarsana News

The Next-gen Opportunity: Where Should Marketers Invest Their Media Bucks In 2024?

Published: September 25, 2023

From CTV to gaming, digital OOH to e-commerce, fast-growing, emerging channels are becoming an essential part of the media mix – but where should marketers be placing their bucks when planning multichannel strategies for 2024?

Source: thedrum.com
Related Topics:
United KingdomAlberto SaldiviaJason RosenAmber WilliamsonMedia Agency BriefingWestern EuropeVisit IsleDigital WillowThe Media ConvergenceDigital Ooh2b MarketingRand StrategyEdia Planning And Buying
StackAdapt Expands DOOH Inventory By Onboarding New Global Partners - Vimarsana News

StackAdapt Expands DOOH Inventory By Onboarding New Global Partners

Published: May 16, 2023

The programmatic platform stays ahead of the curve with expanded channels and inventory in North America, EMEA and APAC. StackAdapt (www.stackadapt.com), the leading self-serve programmatic advertising

Source: finanznachrichten.de
Related Topics:
City OfUnited KingdomUnited StatesAmber WilliamsonLuke GillespieGewinn NurBen ElliotPlace ExchangeNorth AmericaVistar MediaMiddle EastDigital Willow