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What Tools Can't Marketers Live Without?

In a recent Ascend2 and Oracle survey, marketers were asked what trends and technologies would help advertisements thrive despite recent changes.

United-states , India , Canada , United-kingdom , Tamara-prewitt , Oracle , Are-happy , Getting-bigger , You-want , Succeed-with-artificial-intelligence , Tailored-content , What-martech-buyers-need

What Does It Take to Be a CX Leader?

We share several characteristics that we think are essential for CX leaders to have, wherever they reside within the organization.

W-edwards-deming , Foundational-steps , Customer-journey-mapping , Share-their-secrets , Must-be-transformative , Forge-dramatic , Must-be-able , Customer-experience-professionals , Must-be-cogent , Telling-clear , Leadership

Uniphore Acquires Colabo

Intelligent virtual assistants and human agents can learn in real-time using knowledge AI capabilities via Uniphore's acquisition of Colabo.

Vijai-shankar , Yoav-dembak , Salesforce-updates-service , Marketing-clouds-with-conversational , Conversational-ai , Customer-experience , Contact-centers , Cx , Cxm , Dxm , Artificial-intelligence ,

How to Grow Revenue With the Freemium Business Model

In less than 20 years, freemium has become a revenue-driving business model that brands across the world utilize. Learn how to use freemium to your advantage.

Linkedin , Examples-of-successful-freemium-companies , Candy-crush-saga , Freemium-business , Jarid-lukin , Most-powerful-model , Many-business , Freemium-model , Successful-freemium , Crush-saga , Harvard-business-review

Will NVIDIA Omniverse Dominant the Future of Metaverse Creation?

NVIDIA Omniverse has positioned itself as the leader of metaverse creation. From Roblox to Microsoft, discover all the contenders in the metaverse game.

Argentina , Argentine , Satya-nadella , Richard-kerris , Mark-gruenwald , Jensen-huang , Nvidia , Facebook , Kroger , Pepsico , Microsoft , Universal-scene-description

Understanding Key Principles of Business Value

We provide a framework that any organization can use in order to define “business value” that can be applied to the important work of prioritizing initiatives.

Product-or-service-adoption , Getting-to-foundation-of-business-value , Customer-experience , Net-promoter-score , Customer-satisfaction , Customer-effort-score , Customer-experience-lessons , Greg-kihlstrom , Business-development , Roi , Cxm

3 Ways to Improve Your Ecommerce Game

Three ways to get you on the path of "inventory transparency bliss" that will dazzle your customers and allow you to compete against the Amazons of the world.

Benjamin-franklin , Google , Amazon-hub-locker , Sundry-photography , Commerce-anarchy-with-better-data , Order-management , How-can-marketers-adapt , Digital-commerce , Justin-racine , Cxm , Commerce , Dxm