Half of OTT subscribers hop between services outside of Netflix
Half of OTT subscribers hop between services outside of Netflix
Source: adgully.com
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Nearly half of US OTT subs hop between services multiple times
A report from Parks Associates has revealed the way in which OTT consumers in the US are experimenting across the many new services available, finding that outs...
Source: rapidtvnews.com
Parks Associates: Nearly Half of OTT Subscribers Hop Between Services Multiple Times Over a 12-Month Period
/PRNewswire/ -- A new Parks Associates whitepaper, Optimizing Video, Enhancing Content Performance for OTT Success, reports that nearly half of OTT subscribers...
Source: prnewswire.com
Nearly Half of OTT Subs Hop Between Multiple Services Each Year
Those OTT subs moved to different services multiple times over a 12-month period according to a survey from Parks Associates
Source: tvtechnology.com