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McDonald's 'share the pen' philosophy has driven business | Nation's Restaurant News

CMO Tariq Hassan has driven tremendous success with the restaurant company’s influencer strategy, leveraging both celebrities and fans

United-states , Americans , Tariq-hassan , Cynthia-lu , Alicia-kelso , Travis-scott , Mcdonald , Travis-scott-meal , Cactus-plant-flea-market , Happy-meals , Grimace-shake , Famous-orders

Warc Effective 100: The world's most effective campaigns and companies

The Warc Effective 100 is a global benchmark of the world’s most awarded campaigns and companies for effectiveness...

Auckland , New-zealand , Buenos-aires , Distrito-federal , Argentina , United-states , Lima , Peru , Dubai , Dubayy , United-arab-emirates , New-york

QSR Meal Time Is Now Flex Time

QSR Meal Time Is Now Flex Time
mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.

Teresa-buyikian , Mcdonald , Panda-express , Famous-orders ,

Analysis: CosMc's traffic more than double a typical McDonald's

Analysis: CosMc's traffic more than double a typical McDonald's
chicagobusiness.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from chicagobusiness.com Daily Mail and Mail on Sunday newspapers.

Dollar-tree , Best-buy , Taco-bell , Sour-cherry-energy , Mcdonald , Famous-orders , Shake-shack , Sour-cherry-energy-boost , Island-pick-me-up-punch , Tropical-spiceade , Blackberry-mist-green-tea

Analysis: McDonald's may have a real winner with CosMc's | Crain's Chicago Business

Analysis: McDonald's may have a real winner with CosMc's | Crain's Chicago Business
chicagobusiness.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from chicagobusiness.com Daily Mail and Mail on Sunday newspapers.

Taco-bell , Mcdonald , Sour-cherry-energy , Best-buy , Dollar-tree , Famous-orders , Shake-shack , Sour-cherry-energy-boost , Island-pick-me-up-punch , Tropical-spiceade , Blackberry-mist-green-tea

Effie Worldwide says 'McDonald's Famous Orders' most effective campaign in the world

With winners from all 2022 Effie Awards competitions around the world to compete head-to-head.

Budapest , Hungary , Australia , India , El-salvador , United-kingdom , Sydney , New-south-wales , New-york , United-states , Travis-scott , Brasil-lu

McDonald's US CMO on brand's first-party data transformation

Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.

Mariah-carey , Travis-scott , Barry-frey , Tariq-hassan , Advertising-association , Mcdonald , Golden-arches , United-states , Digital-place-based-advertising-association , Famous-orders , Brand-strategy , Mobile

McDonald's, Raising Cane's gain favor among teens | Nation's Restaurant News

According to Piper Sandler’s teen survey, McDonald’s has gained 3 percentage points since the spring, while Raising Cane’s is now in the top 5.

United-states , American , Gen-alpha , Alicia-kelso , A-wayne-gretzky , Edward-yruma , Piper-sandler , Mcdonald , Olive-garden , Taco-bell , Starbucks , Wayne-gretzky

McDonald's, Raising Cane's gain favor among teens | Nation's Restaurant News

According to Piper Sandler’s teen survey, McDonald’s has gained 3 percentage points since the spring, while Raising Cane’s is now in the top 5.

United-states , American , Alicia-kelso , Edward-yruma , Gen-alpha , A-wayne-gretzky , Piper-sandler , Taco-bell , Olive-garden , Mcdonald , Starbucks , Wayne-gretzky

NRN editors discuss celebrity partnerships and Hot Concepts | Nation's Restaurant News

Plus, hear from Arthur Carl II, head chef at IHOP

Ben-affleck , Sam-oches , Hailey-bieber , Leigh-anne-zinsmeister , Holly-petre , Krispy-kreme , Mcdonald , Extra-serving , Restaurant-news , Ice-spice , Famous-orders , Hot-concepts