Airing between regular episodes of the “VinePair Podcast,” “Next Round” explores the ideas and innovations that are helping drinks businesses adapt in a time of unprecedented change. As the coronavirus crisis continues and new challenges arise, VP Pro is in your corner, supporting the drinks community for all the rounds to come. If you have a story or perspective to share, email us at podcast@vinepair.com.
On this episode of “Next Round,” Adam invites Brooks Reitz, the founder of Jack Rudy, on the show to discuss how his beloved tonic syrup recipe was the impetus for his successful cocktail accessory brand. Jack Rudy, which is about to celebrate 10 years of operation, grew from being a locally produced mixer brand to an online enterprise that offers kitchenware, bar materials, and craft cocktail garnishes.