Market Research: AIMRO Agencies Set the Pace Globally
Market Research: AIMRO Agencies Set the Pace Globally February 26, 2021 Pictured: Luke Reaper In a new series of features, published in association with the Association of Irish Market Research Agencies (AIMRO), Luke Reaper, chairman of the Association looks at how Irish agencies fared in a recent ESOMAR client study. The recent independent ESOMAR Global Client Survey conducted in September 2020 clearly outlines that AIMRO (Association of Irish Market Research Agencies) members lead globally in terms of the quality of research delivered to clients. The motto “the customer is always rightâ€...