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BTA Wins Four HSMAI Adrian Awards bernews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bernews.com Daily Mail and Mail on Sunday newspapers.
From an AI-generated advertising campaign to a landmark tribal tourism initiative, MMGY Global’s industry expertise was in the spotlight at travel marketing’s biggest night, thanks to 38 honors and a Platinum President’s Award from the Hospitality Sales & Marketing Association International (HSMAI). Earned in partnership with clients such as Visit California, Apple Vacations and Visit Myrtle Beach, the accolades were presented last night at the 67th Annual HSMAI Adrian Awards celebration in New York. ....
Article - Attracting Hospitality Business Students to Commercial Careers: Insights From the 2023 Fall HSMAI Faculty Forums - By Rob Kwortnik - In the fall of 2023 the HSMAI Foundation engaged faculty from colleges and universities in the Americas, Europe, and the Asia-Pacific region to address how the industry could better support faculty efforts to educate and motivate students to pursue careers in commercial fields. Faculty expressed the need for ongoing information about current industry knowledge and practice, including case studies, digital assets, and access to industry professionals as guest speakers. ....