YouTube Debuts Shoppable Shorts Function With Glossier Tie-up
Glossier is to become the first brand to sell via YouTube’s fledgling shoppable Shorts function, as part of YouTube’s shoppable expansion plans.
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Glossier is to become the first brand to sell via YouTube’s fledgling shoppable Shorts function, as part of YouTube’s shoppable expansion plans.
As a category, livestream shopping is way bigger than you probably think, and YouTube is now jumping in.
A special edition of the STREB Extreme Action Company’s 2021 Jacob’s Pillow Dance Festival performance, featuring a unique retrospective of Elizabeth Streb’s work from the 70s and 80s alongside bonus behind-the-scenes content and archival footage, will be available as part of a Holiday Stream offered through the Pillow this holiday season.
On today's episode, we discuss whether Amazon's new home robot could be the "fourth screen," the significance of the creator economy, online shopping's ceiling, how much people notice social media ads, YouTube's upcoming Holiday Stream and Shop event, the real meaning of freedom at work, an explanation of who you’ve been dreaming about, and more. Tune in to the discussion with eMarketer analyst Blake Droesch and senior analysts at Insider Intelligence Audrey Schomer and Ross Benes.