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Netflix said on Wednesday it would stream two National Football League games on Christmas Day this year, doubling down on efforts to add more live programming on its streaming service.
While Netflix is pushing hard on ads, YouTube is making gains in subscriptions while its ad stronghold continues to expand.
Amazon Prime, Apple TV+ and Netflix want to expand their live sports offerings. The deal can be worth tens of billions of dollars.
The mighty US dollar flexed some muscle last week in a positive sign for Americans’ purchasing power.
Netflix gained another 9.3 million subscribers to start the year while its profit soared with the help of a still-emerging expansion into advertising, but caught investors off guard with a change that will make it more difficult to track the video streaming service’s future growth