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How Content Delivery is Evolving in the Fight for Eyeballs

With more content, delivered through more devices and apps, pay-TV and streaming operators are all fighting hard for eyeballs. This is a tumultuous time for the video entertainment industry, where market saturation and rates of subscriber churn are high, and operators now more than ever need to understand and meet the evolving demands of consumers. By aligning their offerings to consumer expectations, operators can carve out a competitive edge, enhance revenue streams and strengthen their position in a fiercely competitive market. ....

United States , United Kingdom , Mauricio Prinzlau , Carl Lepper , Ian Greenblatt , How Content Delivery , Prime Video , Streaming Media East , Content Delivery Summit ,

A Verizon ad offered an iPhone at a deep discount. But her phone got cut off when she tried to take the offer — and that was only the first outrage

A Verizon ad offered an iPhone at a deep discount. But her phone got cut off when she tried to take the offer — and that was only the first outrage
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New York , United States , Martin Lachter , Ian Greenblatt , Consumer Reports National Research Center , Verizon Wireless , Super Retina , Verizon Wireless Executive , Consumer Reports , Consumer Reports National Research , Carrier Satisfaction Platform Volume ,