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In a huge boost to its mission to help sport and entertainment brands achieve better business outcomes with continuous engagement and first party data, Monteros...
| 24 May 2021 Real-time Engagement Platform (RTEP) provider Monterosa has made the official launch of Monterosa / Interaction Cloud, its SaaS platform designed to help make audiences more valuable through loyalty, first-party data and commerce. Monterosa technology is behind many of the world's biggest interactive events, TV shows, and sports, trusted to power high-profile properties for customers including ITV/Love Island (pictured), Nickelodeon, Vodafone, EA Sports and Liverpool Football Club. In 2020, the company claimed a 200% increase in unique users - engaging and interacti...
| 10 May 2021 Reflecting how the business is scaling its media and sport offering globally, former English Premier League (EPL) CEO Richard Scudamore has joined Monterosa at what the real-time engagement platform provider says is “an exciting moment” in its trajectory. Monterosa claimed a 200% increase in unique users of its technology in 2020 and is consolidating digital engagement experiences into its Monterosa/Interaction Cloud solution which connects organisations to their audiences directly. This is said to result in gaining more unique users, and offering those users ...
Former Premier League CEO Richard Scudamore has joined real-time engagement platform Monterosa as a non-executive director. Monterosa, which supplies its SaaS platform, Interaction Cloud, to ITV, Sky, ViacomCBS, IMG Arena, EA Sports, The British Olympic Association, The Jockey Club, and Liverpool FC to monetise properties such as the Grand National, Olympics and Premier League, is aiming to expand its offering globally. Interaction cloud gives back-end infrastructure and control systems for features such as voting, native apps, live mobile gameshows, in-venue interactive apps or messaging, ...