The Drum | Billy McFarland Wants You To Invest In Fyre Festival 2 – Why Should Any Brand Trust Him?
In a parallel universe, Billy McFarland is hailed as an influencer marketing genius for pulling off the party of the millennial era. In the real world, the architect of the disastrous Fyre Festival is a figure of ignominy after spending nearly four years in prison for defrauding investors to the tune of $27.4m. Undeterred, he tells us he’s returning to right his wrongs. You be the judge.
Source: thedrum.com