BBCNEWS Talking July 5, 2024
wherever you'rejoining me from around the world, once again, a big hello and a warm welcome to the show. you know, eye—watering sums of money are being thrown at sports all over the world, but it's the middle east that seems to be doing most of the buying. and saudi arabia in particular. whether it's in football, golf, formula 1, boxing or cricket, billions of dollars are flowing in. so what impact is it having on the business model that has allowed these sports to become, well, some of the world's most popular forms of entertainment? just a few weeks ago, saudi arabia's sovereign ...