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To get in these days is to have a working prototype or product or service that people are already using. in the past you used to raise money in order to build the prototype but today with open-based tools and cloud-based services and marketing features such as google+ and facebook, things are very different. i think they expect you to show up with something that s already working, not just a vision and a key. it s something these ooh already in use. this guy has something. it s working. even if he s not looking for money, how do you get advice? oftentimes it s easier to ask for money than advice. it s clear to me. get the best lawyer in the business. the lawyers know the ecosystem. in new york city there s handful of lawyers that do this every day. they see who is the trufts worthy, they see who has the money, they see what the system is that they have to go through. hire the best attorney you can find. and is that easy? ....
Guy s bringing up the one-third, one-third. certainly have the best lawyer you can find. the one who understands early partnerships and relationships that can happen and the psychology of that, but i am a believer in a team. i don t think anymore in as much as my wife and i built our company together and she challenged me every day, i don t think companies can be built today without great partnerships. she mentioned in a piece and you mentioned guy about trusting your gut. how do you know when to trust your gut or do you always trust your gut. a lot of times we say, oh, i m doing something wrong, i m in too deep, i don t know if i should change this. a lot of times you shouldn t. how do you u know when to give your gut credence and when not to in. well, this won t exactly help kathleen but i have found that what you should always do is you should ask your wife because my historical perspective. ....
They re going to need somebody or they need more sales, then they need that right salesperson. guy, in a case like this, do you suggest hiring an employee or contractor to test it out? the conservative step is to hire a contractor just to make sure that your perceived need for more employees is true, but i think once you are sure of that need, you should hire an plea because the advantages of morale and motivation and long-term loyalty are much longer and stronger for an plea versus simply a freelancer or a contractor. plus, there s something that goes along, j.j., with hiring a first plea. they re almost founders at that point and you re really looking for somebody who sees clearly what your interests are in a locker term almost in a partner way. so i think you have to find something more special than somebody who s simply doing transaction work for you. all right. brian and guy, thank you guys both for letting us pick your brain today. ....
yeah. they re there. they re certainly overwhelmed because there are so many companies so you re kind of selling them too. they have to believe in you almost as if, in fact, they are investing in you because some of the best attorneys will give you an entrepreneur rate because they believe in you, but that s really the best first step to take. next up, a question about mobile operating systems. what do you think the preferred system will be in the future? ios, android, or windows? any sense? wow. i m a big apple fan. you re a focus group of one. i am. i m an ios guy. i think apple is going to pull a rabbit out of its hat. i think android and google has a lot behind it. they ve been able to standardize on that. i m behind ios. guy? you may find this hard to believe being an apple alumni. i don t use any ios devices. ....
But what you might not expect, is you can get all this with a prepaid card. spends like cash. feels like membership. it s time now to answer some of your business questions. brian and guy are with us once again. the first one is about seeking advice or investors. a small-start company, which is cash flow positive which has an innovative product, what should the company go to to get professional advice from venture capital, from management companies. okay, guy. you are in the heart of silicon valley and so you are surrounded by people this guy would like to speak to. how do you get in? well, the most important way ....