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Can agencies embrace AI tech without spooking staff?

Can agencies embrace AI tech without spooking staff?
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

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CES100th, Radio Roots

By Holland Cooke Consultant If you’ve been seeing CES coverage on network and cable newscasts this week, you’ve heard it called “the Consumer Electronics Show,” despite we-the-media being told not to. They want us to say “CES,” although, years ago, the Consumer Electronics Association changed its name to the Consumer Technology Association, not its first…

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The Ad Council Launches Emerging Media & Technology Committee to Accelerate Impact on America's Most Pressing Social Issues

/PRNewswire/ -- Today, the Ad Council, America's leading nonprofit leveraging the power of communications to inspire action and accelerate change around the...

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Overheard At Advertising Week New York 2023: 'Threads Hasn't Delivered On Its Hype'

This week, The Drum's US editorial team is reporting live from Advertising Week New York 2023. These are the insights we’re hearing on the ground from the industry’s top players.

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Campaign Podcast: Fake OOH ads | stressful pitching | brands and AR

Tech editor Coral Cripps talks to Make My Day’s Will Scougal, Dept’s Isabel Perry and Unit9’s Rosh Singh about our AR future.

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Dept launches gaming division after finding '88% of Gen Z are gamers' | News

Isabel Perry, vice-president of emerging technology at Dept, tells clients: 'Your future customer is a gamer.'



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Dept launches gaming division after finding '88% of Gen Z are gamers'

Isabel Perry, vice-president of emerging technology at Dept, tells clients: 'Your future customer is a gamer.'

Isabel-perry , Coral-cripps ,

The Drum | Sooner Or Later, AI Will Be Regulated. What Does The Ad Industry Want From Government?

Agencies and industry bodies are closely monitoring government regulation of AI tools. But if legislation takes too long, should adland move ahead with an AI ethics regime of its own design?

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The Drum | Will The EU's AI Regulation Slow Agencies On The Continent?

As the first piece of major legislation governing the use and development of AI, the European Union’s proposed Artificial Intelligence Act could have significant implications for digital, creative and media agencies looking to integrate and innovate with AI tech.

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