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It's All About That 'Aha' Moment... And The Lifetime Customers That Follow - Vimarsana News

It's All About That 'Aha' Moment... And The Lifetime Customers That Follow

The hosts explained how setting the trajectory of your company can often begin with a single pitch and sampled a variety of new innovative products, including bitter libations, zero-sugar sausage snacks and plant-based scallops. We also meet David Garci-Aguirre of Corto Olive, a super-premium brand of extra virgin oil that emphasizes freshness from harvest to plate.

Ithaca Hummus' expansion into salsa underscores retailers' need to rebalance private label sales with premium offerings - Vimarsana News

Ithaca Hummus' expansion into salsa underscores retailers' need to rebalance private label sales with premium offerings

Retailers investing in private label to cater to consumers trading down as inflation rises, simultaneously are looking to offset lower dollar sales with a broader selection of premium offerings that can boost basket rings – creating an opportunity for brands like Ithaca Hummus to expand into new categories.

Brands Have So Much Potential, But What Makes Them Investable? - Vimarsana News

Brands Have So Much Potential, But What Makes Them Investable?

Taste Radio’s hosts pondered the potential of innovative, imaginary concepts; examined why discontinued brands and products, including a line of high-profile energy shots, failed to make it; and riffed upon a bevy of new snacks and drinks. This episode also features an interview with Alexandra Dempster and Isabelle Steichen, the co-founders of Lupii, an innovative platform brand that markets lupini bean-based foods.

Packaging Trends: Balancing Sustainability with Profits - Vimarsana News

Packaging Trends: Balancing Sustainability with Profits

How can brands sustainably improve packaging cost effectively while balancing consumer desires for inclusivity, convenience, and other essentials?

Ithaca Hummus seeing rapid growth $1B industry - Vimarsana News

Ithaca Hummus seeing rapid growth $1B industry

A Rochester company is gaining ground and building momentum in what is a billion-dollar North American industry.