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Dion Lee and The Vampire's Wife: What does it say about fashion when celebrity isn't enough to save a brand? - Vimarsana News

Dion Lee and The Vampire's Wife: What does it say about fashion when celebrity isn't enough to save a brand?

Is a celebrity endorsement enough to drive sales? The recent shuttering of two high-profile fashion brands suggests not.

Dion Lee and The Vampire's Wife: What does it say about fashion when celebrity isn't enough to save a brand? - Vimarsana News

Dion Lee and The Vampire's Wife: What does it say about fashion when celebrity isn't enough to save a brand?

Is a celebrity endorsement enough to drive sales? The recent shuttering of two high-profile fashion brands suggests not.

Source: smh.com.au
Cue Founder and Chairman Rod Levis Wins Australian Fashion Laureate – WWD - Vimarsana News

Cue Founder and Chairman Rod Levis Wins Australian Fashion Laureate – WWD

Cue Founder and chairman Rod Levis was one of six winners honored at the 2023 edition of the Australian Fashion Laureate awards.

Source: wwd.com
Birkenstock Still Slides, DVF's Ginger Fix, Boosting South Asian Art – WWD - Vimarsana News

Birkenstock Still Slides, DVF's Ginger Fix, Boosting South Asian Art – WWD

Birkenstock shares continued to decline Thursday, DVF collaborates with Gimber, Boss mounts a South Asian art exhibit during London Frieze.

Source: wwd.com
Vietnamese refugee Rodney Thanh is helping Australia's fashion industry become sustainable - Vimarsana News

Vietnamese refugee Rodney Thanh is helping Australia's fashion industry become sustainable

Cue, RM WIlliams and MJ Bale are among the brands using a factory set up by an Australian-Vietnamese refugee to diversify manufacturing and boost green credentials.

Source: afr.com