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Black travelers want authentic engagement, not checkboxes

After the murder of George Floyd in 2020, when travel brands – including Delta Air Lines, Hilton and Enterprise – pronounced their support for diversity and the Black Lives Matter ....

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Black Travelers Want Authentic Experiences, Study Suggests

A study found that Black travelers expressed dissatisfaction with how the travel industry promotes itself as inclusive. ....

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Black Travelers Want Authentic Experiences, Study Suggests

A study found that Black travelers expressed dissatisfaction with how the travel industry promotes itself as inclusive. ....

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Black travelers want authentic engagement, not checkboxes

Black travelers want the tourism industry to recognize their full identity. That will require more than procedural checkboxes and targeted advertising. ....

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Black Travelers Want Authentic Engagement, Not Checkboxes

Black Travelers Want Authentic Engagement, Not Checkboxes
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