Ad leaders on how 
GE15 will affect industry
WITH the 15th General Election (GE15) around the corner, the advertising industry like other industries will also be feeling some “heat” from the election and post-election.
Source: thestar.com.my
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Cautiously optimistic
PETALING JAYA: The advertising outlook for the second half of the year remains challenging despite the economy gaining momentum.
Source: thestar.com.my
dentsu Malaysia names Kunal Roy CEO of creative service line
dentsu Malaysia names Kunal Roy CEO of creative service line Details 22 July 2021 Dentsu Malaysia has appointed Kunal Roy (pictured) to the newly created role of CEO dentsu creative service line. Roy (pictured) will initiate the transformation of dentsu malaysia’s creative line of service in tandem with dentsu international’s brand evolution and simplified business model, developing a modern creativity offering underpinned by a new delivery model called “AOR - agency of record - on demand”. Roy brings 20 years’ worth of experience with agen...
Source: marketing-interactive.com